The Social Influence Briefing Archive
The Social Influence Briefing is a free daily edition for people who influence through ideas rather than pressure. Each one teaches a single durable practice with the exact words to say, names its sources and the limits of the evidence, lists the signs the practice is going wrong, and ends with a check you can observe within 24 hours. Every technique passes the disclosure test.
Recent editions
Inviting consent before sharing opposing views
How to introduce opposing perspectives without triggering defensiveness by securing consent and limiting exposure to a single item. A practice you can use.
Read this edition →Preselecting recommended options with transparency
A briefing on setting ethical defaults by aligning preselected choices with genuine recommendations, ensuring clarity and ease of change for all parties.
Read this edition →Be first when the email edition starts
The briefing is published on this site every day. The email edition is not sending yet. Leave your address and you’ll be among the first told when it starts. Nothing is sent in the meantime.
Frequently asked questions
What is the Social Influence Briefing?
It is a free daily briefing for people who influence through ideas rather than pressure. Each edition teaches one durable communication practice, made concrete for today, with the words to say, the evidence behind it, the signs it is going wrong, and a check you can observe within 24 hours.
Is each edition news?
No. Persuasion research moves in years, not days, so the core of every edition is a durable practice, labelled as not new. A situation section appears only when a dated, citable event exists, such as a named platform policy change or a published study. Most days have none.
How often is the briefing published?
Once a day, on this site. Each edition is 600 to 900 words and is built around a different source from the last, with at least three audience profiles named.
Is the briefing free?
Yes. Every edition is published on this site with no account and no paywall. An email edition is planned but is not sending yet.
How do I know a practice is ethical?
Every technique has to pass the disclosure test: would it still work if the listener knew exactly what you were doing and why? Techniques that only work when hidden are not published.